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CX Europe 2017

CX Europe 2017

Date : 14 - 15 Nov 2017
Location : London, United Kingdom
Category : IT

Designing Breakaway Customer Experiences

Today’s CX leaders must create experiences that meet or exceed customer expectations to drive profits. To succeed, CX leaders must not just design outstanding experiences but assemble the right ecosystems to deliver them, while simultaneously demonstrating the business value of customer experience as a discipline and leading its adoption across the organization.

Forrester’s 2017 Forum, showcases Forrester’s most recent research to help CX pros plan, design, and manage experiences that create business impact.

The Future Of Digital CX
As CX professionals work to perfect their web, mobile and social CX, how can they integrate new platforms like bots, artificial intelligence, digital assistants and other new technologies.

CX Design And Delivery
Featuring best practices for the creation of innovative, distinctive, customer journeys, including the finely tuned orchestration and collaboration of key functions like sales, marketing, and customer service.

Technology Stack And Strategy
How CX and IT must collaborate to tackle new thinking about CX technology strategy and management, while driving digital transformation throughout the organization.

Creating And Nurturing A CX-Driven Culture

A customer-obsessed culture is at the core of the most innovative companies. What are the hallmarks of these organizations?

The complete agenda will include:  

  •     Optional pre-Forum half-day workshops designed to help today's CX professionals hone specific skills and best practices.
  •     Five mainstage segments, each featuring a mix of Forrester thought leadership, presentations by pace-setting CX leaders, interviews, panels and more.
  •     More than a dozen "deep dive" focus sessions in which Forrester analysts and guests deliver practical, actionable guidance on designing breakaway customer experiences.
  •     One-on-one meetings with more than 20 Forrester analysts onsite; and more.
Full details will be posted soon.

Tuesday, November 14

8:00 AM – 9:30 AM

Registration and Breakfast

8:35 AM – 9:20 AM

Breakfast Sessions

9:30 AM – 10:00 AM

Welcome

10:00 AM – 11:10 AM

Mainstage: Part One

11:10 AM – 11:30 AM

Coffee Break

11:30 AM – 12:50 PM

Mainstage: Part Two

12:50 PM – 2:10 PM

Lunch and Networking

2:10 PM – 4:10 PM

Deep Dive Tracks

4:10 PM – 4:30 PM

Coffee Break

4:30 PM – 5:30 PM

Mainstage: Part Three

5:30 PM – 6:30 PM

Networking Reception

Wednesday, November 15

8:00 AM – 9:30 AM

Registration and Breakfast

8:35 AM – 9:20 AM

Breakfast Sessions

9:30 AM – 9:40 AM

Welcome

9:40 AM – 10:40 AM

Mainstage: Part Four

10:40 AM – 11:00 AM

Coffee Break

11:00 AM – 12:15 PM

Deep Dive Tracks

12:15 PM – 1:15 PM

Lunch and Networking

1:30 PM – 2:40 PM

Mainstage: Part Five




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Lancaster Terrace, London W2 2TY, UK
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